I was introduced to this video a few weeks ago by an MBA student that asked me if I would be interested in seeing a video on fast fashion that she worked on. Being that I am a designer, not a writer, I’m probably not the best person to write about it but I think it is definitely worth seeing. It provides a quick view of what “Fast Fashion” is, touches on some of the many issues in the fashion industry and why both designers and consumers need to take steps to change things.
The problem is huge and won’t be solved over night but we can all do our part to make changes. The one thing that I would ask people, as consumers, to do to help make the change is to BUY QUALITY OVER QUANTITY.
Please take a look at the video here: The Business of Fast Fashion